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    1. QUESTION

    Please read the highlighted words by the teacher.
    Please follow the instructions on the page and do “part B (putting all together)”. Make sure that is in proper memo format. Please do part be as indicated. Paper has to be made in MLA format. And please do a citation page in MLA format

     

 

Subject Functional Writing Pages 4 Style APA

Answer

Purpose to the reader

The purpose of this memo is to compare and contrast career services delivery in Lehman’s college CEDC and other competing programs in the City University of New York (CUNY). The memo reviews the competitiveness of career provided in other colleges within the CUNY. This comparison is informed by the fact that Lehman’s college CEDC (Career Exploration and Development Center) aims at being highly positioned in rank for delivery of career services insights in learners who require the services needed for career development. The readers of this memo are the executive of career delivery at CEDC who need insights regarding the college’s standing in the education sector.  The choices made in the college’s operations of the college’s staff are reliant upon the competition that is posed by other colleges in the education field (Lehman 24).  The department responsible for strategic planning of the program should compare and contrast the career delivery services to those of the college’s competitors in CUNY. Therefore, this comparison is crucial to the department since it will make the college to develop its programs in relation to their rivals.

Competitiveness of Services of the Lehman’s College CEDC

The CEDC in Lehman College is committed to promoting its capability in accordance with trends within the education industry.  The college has several career services in its programs as outlined in the college’s website (Lehman College et al. n.p). For example, the program provides a wide variety of internship openings to students, placing them on vantage grounds in their societal standing (Ali and Saunders 39). What is more, the college is committed to providing opportunities for its learners who wish to join postgraduate programs for reasons of furthering their academic worth (Ali and Saunders 40). The students benefiting from CEDC’s facilities have the advantage of larger career network opportunities exhibited by the great popularity of the centre within and without New York and America (Lehman 25). Nonetheless, the Career Services Association (CSA) and New York City (NYC)’s civil program pose a stiff competition to Lehman’s College’s CEDC program since it offers career services that are nearly associated with those of CEDC (CEDC n.p). The dissimilarity between the programs should be studied to help and facilitate making of decisions regarding how to handle issues so that it can remain competent and competitive (Lehman College et al. n.p).

CEDC’s Resources

The resources offered by the CEDC program provide an individualized support for learners in job employment processes later in their personal lives (Lehman 25). There is a need to contrast and compare the services that are offered at Lehman’s college to those of the college’s competitors so that the college’s department’s position in academics can be understood in the present time. For instance, CSA of CUNY is composed of experts who facilitate sharing of data and information and trains members regarding career paths within and without the NYC (CEDC n.p). Additionally, the Change-maker Development program gives a stiff competition to CEDC owing to the fact that it guides learners towards discovering their individual and most appropriate career paths (CEDC n.p).

The Affordability of CEDC’s Program

Relative to its competitors’, the fee paid at CEDC is less; the amount is different for current and alumni students at Lehman (Ali and Saunders 40). As a result, the program is very famous within and without NYC since it is affordable besides being available both for students and alumni (CEDC n.p). The college is committed to using the social media platforms to promote or advertise its (career) services. A successful application of Twitter, Instagram, and Facebook has raised the college’s popularity (CEDC n.p). The college’s advanced knowhow use makes it unique, stand out and competitive over its competitors owing to the fact that millennial or youths prefer communication means that make use of contemporary technologies and trends in fashion and modernity (Lehman 27). Worth adding is that the presence of an incessant networking mobile application within the college helps in ensuring an incessant contact with the learners (Lehman College et al. n.p).

Preliminary Outline

Developing an outline was informed and motivated by the fact that Lehman’s College CEDC has several areas to be taken into consideration for the college to remain competitive and relevant to the society regardless of changes. The outline aims at letting the college’s executive of the CEDC program to gauge how best the college can be kept relevant in the delivery of career services and knowledge that assists their students and clients make noble choices regarding different career and professional paths. The basis of this memo is services offered within Lehman’s CEDC in comparison to their rivals within the industry. For instance, the Lehman’s CEDC program functions to facilitate the choices both of Lehman’s current students and its alumni who are interested in enhancing their careers, development, and knowledge in their various career or professional fields (CEDC n.p). According to Ali and Saunders, Lehman’s present learners have preference for the CEDC’s program the programs of CEDC’s competitors owing to the fact that CEDC is committed to promoting the welfare of the learners even after they complete their studies at the college (42). This is enhanced and facilitated by alumni program whereby students who successively go through their studies within Lehman join the Lehman’s alumni program (Lehman College et al. n.p).

Secondly, the prices of the products and services are utmost significance. The affordability of Lehman’s College CEDC services improves the college’s famous owing to the big part of the NYC and other cities’ population that can afford them (Lehman 27). For instance, CEDC is less expensive relative to CSA’s (Lehman College et al. n.p). Thus, a big number of learners have shifted their individual needs to CEDC to make sure that they can manage to pay for the services while at the same time marinating their daily lifestyles (Ali and Saunders 41). CEDC states that the low prices of the services have created a sense of preference for CEDC’s products and services among students in an out of NYC (n.p).

Thirdly, regarding promotional techniques, the employment of contemporary knowhow has positively influenced services delivery at CEDC since the knowhow role plays in knowledge and data/information transfer and/or sharing across the world (Ali and Saunders 43). Social media’s popularity has promoted the development and growth that has been recorded in Lehman’s CEDC program, thus the significance of selecting the most suitable advertisement technique (Ali and Saunders 42).  Contemporary knowhow is a significant component that has placed the CEDC program higher above its rivals.

Last but not least, the location of the College is crucial to the success level that has been realized in the sector. New York is a principally developed part of the United States with reference to job availability and academics. The program has been successful in the sense that it has had the capability of linking its career services to potential staff. Those who utilize the program’s services are guaranteed of jobs after finishing their studies (Lehman 30). The program has, therefore, developed and grown relevant in the sense that every single learner wishes to garner fruits of their academic labours in schools (Lehman College et al. n.p). Competing programs, like CSA, have sufficiently been beaten in cases where learners have sought promises of a bright future after they successfully complete their studies.

Comparison

Elements of 4Ps

Description

Product

Products offered by Lehman’s College CEDC vary from those offered by its rivals. The engagement of learners after they complete their studies makes CEDC programs outstanding from its rivals (Ali and Saunders 43).

Prices

Various amounts are paid for various services offered in various fields, with each and every program charging prices that is dissimilar from other programs. The affordability of these career guidelines helps in determining the choice for learners. Exorbitant costs scare away potential customers for a given program.  CEDC programs stand on vantage grounds regarding prices of its services since its programs are a little cheap compared to those of others.

Promotional techniques

Promotional techniques employed in promoting services and products determine the degree to which a program arises within the service provision in the academic sector. The CEDC program has developed and grown more famous as a result of the massive application of modern technology and the Internet in the promotion.

Place

An institution’s location affects its popularity along with choices of learners. CEDC’s location in a prestigious and popular College has bettered its preference to other programs like CSA and NYC in career advice.

 

Recommendations and Conclusion

CEDC is standing on vantage ground in terms of service delivery to and performance of the learners who seek to be enlightened regarding career choices (Ali and Saunders 42). The learners seeking for guidance and pieces of advice from CEDC have achieved significant success since the program functions to facilitate the welfare of learners both for those joining postgraduate programs along with those who are entering the job marketplace. The program has significantly and actively participated in advising the learners, thus, its position. Nonetheless, the availability of competing institutions such as the CSA and the NYC calls for advancement to beat their competitors.  Dissimilarity has been recorded in the products and services offered, promotional techniques, prices, and the location from where the institutions function. The competence of any program is reliant upon the developments as well as ability to remain relevant and up-to-date with the trends in place.

References

Lehman, Gil. “A Community’s Commitment to Career Planning for All: Clarity and Commitment.” Journal of Career Development, vol. 23, no. 1, 2015, pp. 23-31.

“Lehman College, African and African-American Studies.” African Studies Companion Online.

Ali, Saba R., and Jodi L. Saunders. “College Expectations of Rural Appalachian Youth: An Exploration of Social Cognitive Career Theory Factors.”The Career Development Quarterly, vol. 55, no. 1, 2016, pp. 38-51.

“Career Exploration and Development Center (CEDC).” Lehman.edu. Lehman College, n.d. Web. 16 April 2019.

 

 

 

 

 

 

 

 

Appendix

Appendix A:

Communication Plan for an Inpatient Unit to Evaluate the Impact of Transformational Leadership Style Compared to Other Leader Styles such as Bureaucratic and Laissez-Faire Leadership in Nurse Engagement, Retention, and Team Member Satisfaction Over the Course of One Year

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