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1. How would you describe Web 2.0 to someone who has not taken a course in information systems?

2. If you were the CEO of a company, would you pay attention to blogs about your company? Why or why not? If yes, would you consider some blogs to be more important or more reliable than are others? If so, which ones? How would you find blogs relating to your company?

3. Do you have a page on a social networking Web site? If yes, why? If no, what is keeping you from creating ones? Is there any content that you definitely would notpost on such a page?

4. How can an organization best employ social computing technologies and applications to benefit its business processes?

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