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  1. Part A

    Health education\health promotion project Plan


    Word Count: approximately 2000 words

    (reference does not contribute to word count)

    Use 11 or 12pt font either calibri or arial preferred.

    Reference list at end of document using APA style 6th edition , with at least 9-10 references used including research articles.

    Headings are okay to use. 


    Importantly, this encourages you to identify that any form of health education or promotion should be designed to meet the needs of the target group and involve some form of community consultation to ascertain the need and acceptance of the health promotion.


     Assignment Criteria:

    Choose one of the following target group areas and a health focus area from the table below (for example target group youth, focus area suicide)

    *Target group

    Health issue

    Children (primary school age)

    Obesity, oral disease

    Youth/teenagers (middle/upper school age)

    Obesity, suicide, alcohol use


    Mental health, illicit drug use

    People who identify as lesbian, gay, bisexual, transgender or intersex (LGBTI)

    Sexual health, mental health

    Older people

    Vision impairment, oral disease

    *Be specific about your target group in your project: actual age/s, gender/s, location


    Prepare a detailed and innovative health promotion project plan for your chosen target group and health issue in an Australian community (Indigenous or non-Indigenous). This needs to be your innovative idea, not reused from a current or past health promotion project.  Make sure you follow the outlined 8 assessment criteria.


    The health promotion project plan should be in the form of one of the following:

    • Education on risk factor awareness and/or prevention
    • Health management (such as how to manage hypertension to prevent stroke)

    Your health promotion plan should address the following criteria:

    1. A description of your specific target group and community(for example Children (5-11years) not meeting physical activity recommendations in Palmerston Primary School or adult males (indigenous and/or non-indigenous) who are obese aged 50 years or above in Bendigo, nursing students in WA). This contributes to making your health promotion innovative and focussed.
    2. A detailed outline of why this public health promotion is beneficial for your target group. For example how you anticipate it will improve health outcomes for the chosen target group/community. Include health data/statistics to back up this as a health concern, such as burden of disease.
    3. A description of what your goals/ aims for your health promotion are and what the health promotion project is aiming to achieve(review the SMART mnemonic on page 215 of the text set Fleming & Parker, 2015 Introduction to Public Health, 3E).
    4. You should identify which of the Public Health Promotion Management Perspectivesthis falls into and briefly outline why it falls into this category (Public Health Promotion Management Perspectives are classified as primary, secondary or tertiary- to find out more about this refer to page 316 of Fleming & Parker, 2015 Introduction to Public Health, 3E)
    5. Identify who the additional stakeholders will be for the project, and what community consultationwill take place. Include specific information on who this health promotion project will need to include and why.
    6. Present a specific and original health message/ logo that youhave developed to suit your health promotion (for example: Your smoking harms othersor If you can play you can play).  Make sure this would be appropriate for your target group.
    7. Provide a detailed outline of what the health promotion activity will entail and how youwill promote this to the target group. Look at other health promotion activities for ideas such as the Breast Cancer Mother’s Day Classic Fun Run or the posters you see around the community.  Consider what sort of resources will work to get the message out to your target group such as newspapers, sports event, school visit, radio- what will work for your target audience)
    8. An outline of how you plan to evaluate the success of your health promotion.  Evaluation is an important step, research to find the best way to assess if your health promotion would be successful in achieving its aims/goals.


    **This is not surgical nursing- it is health promotion aimed at the community level- so please do not focus on pathophysiology.

    Any health statistics used for your assignment can be based on the overall Australian population (you may not find data for a specific suburb or target group).



    PART B


    Pictorial Health Promotion

    Word count:5-1000 words depending on type of pictorial submitted


    The word limit is listed as between 5-1000 words depending on the type of pictorial representation. For example a poster may have very few words and a brochure will have more.

    • Include a reference list using APA style, this should include references for text, images or pictures you have used.
    • Please note you can submit your reference list as a separate word document to your pictorial if required and you do not have to include references on your pictorial if it will affect the quality of the presentation.



    This assessment provides the opportunity to create a pictorial representing your health promotion project. 


    Topic: Pictorial representation of the health promotion project plan in Part A


    Assignment Criteria:

    Put together a pictorial representation for your health promotion project outlined in part A. This can be in the form of a poster, flyer, newspaper advertisement, information brochure

    Your pictorial should include the health message/logo outlined in your health promotion plan in part A.


    • using your public health promotion project conducted in part A and consider what would be visually appealing for your target group or effectively represent your health promotion. 
    • Prepare either a poster, flyer, newspaper advertisement, information brochure representative of your health promotion. Jpeg, pdf, Power Point, Word



    Pictorial Marking Criteria            

    • Pictorial aligns with part A and provides an accurate representation of the health promotion.
    • The pictorial is appropriate for the target group identified in part A
    • Pictorial presents an original/ innovative community focussed public health promotion prevention or management plan.
    • The presentation of the Pictorial demonstrates quality and consideration in design features and visual appeal.






    Example  of  a good student work


    Health Promotion Title: “Walk beside me and stay healthy for me”

    Cardiovascular disease (CVD) – Indicated risk factor of Overweight and Obesity


    There exist a plethora of evidence implicating overweight and obesity to many chronic diseases. Its impact on mortality and morbidity in the Australian population is high and presents a significant economic burden on the health system (AIHW, 2018).  Kim, Després and Koh (2016) assert that obesity is currently the greatest public health concerns globally. However, Better Health Channel (2015) noted that overweight and obesity are noncommunicable diseases that can be prevented by eating healthy and being physically active. As such lifestyle modification is critical in combating these factors towards improved health outcome and reduced incidence of cardiovascular disease (Dankel, Loenneke & Loprinzi, 2015). The Australian Institute of Health and Welfare (2018) claimed that insufficient physical activity is the key risk factor contributing to overweight and obesity, increasing the risk of chronic Kidney disease, cardiovascular diseases and diabetes. For optimal health it is recommended that children within the ages of five to seventeen years should engage in at least 60mins of physical activity each day, while adults participate in up to 150 to 300 minutes of moderate five sessions per week (Department of Health, 2017). This health promotion aims to increase physical activity through walking between Parents and school age children within Mickleham a suburb in the Hume Area of Melbourne. The approach aims to capitalise on the close bond between families to initiate and maintain a culture of at least 30 minutes of recreational walk five times a week.



    Overweight and obesity contributes 7.0% of the total burden of disease and injuries in Australia in 2011(AIHW, 2018) accounting for 312,505 Disability Adjusted Life Years. These statistics were calculated based on the linked diseases to overweight and obesity with cardiovascular disease appropriating 37.9 % (AIHW, 2017).  The complete expenditure according to PricewaterhouseCoopers (2015) of obesity to the Australia economy in 2014-2015 was $8.6 billion. Its projected economic impact is expected to be $87.7 billion if the current growing rate of overweight and obesity is not combated from 2015 to 2025.

    Specific target group and community

    The overwhelming impact of obesity and overweight in children and adults alike makes it’s a priority in the development of innovative and acceptable health promotions to address this major behavioural and  modifiable risk factors( Morton, 2013). This health promotion target group are parents of primary school children living in Mickleham suburbs within Hume City, along with their primary school kids. The Australian Bureau of Statistics (2016) identified a total of 887 families within this target group with children under the age of 15 years. The focus will be this population group and their estimated 251 primary school aged children. There are eight primary schools in Mickleham that the health promotion campaign will be streamlined towards within the Hume area.


    Health Promotion Benefits

    In 2008 31.5% of males were considered overweight and 26.8% obese within Hume city (Hume City Council, 2017).). This is reflective of the prevailing trend in Victoria of about 1.7 million overweight adults and 1.2 million obese adults (ABS, 2016). Similarly Victoria has 248,400 overweight and 82,900 obese children.  Hillsdon and Fox (2007) noted that physical inactivity increases the risk of mortality and morbidity with incidences of cardiovascular diseases, chronic kidney disease and diabetes associated with it. Lavie, McAuley, Church, Milani and Blair (2014) assert that overweight and obesity adversely impact the hemodynamics and cardiovascular structure and functions precipitating cardiovascular diseases. This health promotion aims to eliminate the sedentary lifestyle that is currently linked to chronic disease by providing information for primary school aged kids within the suburb on the importance of at least 30 minutes of physical activity each day for themselves and their parents and how it can help take care of their heart. In addition awareness will be generated from leaflets and schedule meetings in school during their physical education classes. Leaflets of the promotion campaign will be given to each student to take home to their parents. The overarching message will be for an improved health and wellness physical activity is critical, and must be encouraged and sustained. It is expected that once this awareness and excitement is generated various practical options on increasing kids’ physical activities will be provided in the form of riding their scooters, bicycle and walking to school if their houses are within 4 kilometres of the school. A picture of various options will be provided in the campaign poster and leaflets. The strategy is to stimulate the students towards negotiating for increased physical activities as well as fun filled activities from their parents as a means of combating the precursors to overweight and obesity in the community.



    Health Promotion Goals

    It is recommended that goals be descriptive of expected outcome while objectives are streamlines towards desired outcome in terms of time, measurability and specificity (Fleming & Parker, 2015). This health promotion goal is to reduce the percentage of overweight and obese parents and children by 10% over a year period. The main focus will be to use physical activities as a tool to correcting the energy imbalance between consumption of food and its expenditure on a daily basis. The objective is that within six months there will be 80% compliance in the number of children who completes at least 30 minutes walk within five days in a week with their parent in the form provided and a reduction of at least 5 kg in six months for their parents as indicated on the recording sheets. The campaign strategy is on educating both the parents and primary school children on the impact of improved physical activities. This will be achieved through a 5 minutes presentation during assemblies on the importance of physical activities and its reduction in chronic diseases incidence. A form that provides the options of start up weight and a six months comparison will be provided along with indications of minutes walked by day and equipment used in achieving an improved physical activity. The kids are expected to appeal to their parents on a daily basis with the slogan “Walk beside me and stay healthy for me” meaning the more we walk together the healthier the parents and the children will be. The health promotion will be designed to be compelling and emotional, building on the natural love between parents and their children to improve compliance to the request of their children to walk to school on a regular basis.



    Health Promotion Prevention Management Perspective

    McMurray and Clendon (2015) describe the primary health promotion perspective to be structured towards the reduction in the incidence and prevention of ill health among the population. This health promotion campaign will adopt this primary health prevention model in the delivering of the message to promote physical activity in the community and reduce sedentary lifestyle. This approach aims to reduce overweight and obesity percentage in the Mickleham Suburb and as an aftermath prevent the occurrences of cardiovascular diseases and associated health problems with these risk factors. However, the health promotion does have a tertiary outlook to it. With individuals already dealing with outcomes of overweight and obesity like high cholesterol and hypertension, improved physical activities will enhance the management of this disease and minimise complications and optimise functionality. The purpose of this health promotion is to empower both parents and children within this setting to have increased control over their health and to actively participate in improving their health and wellbeing. While the health promotion is structured toward evoking strong emotions between parents and children toward health, the danger do like in the children being emotional distressed and having a distorted view that improved physical activities can stop all ailments. Hence, a strong emphasis will be place on physical activities as one of the influencing factors to managing obesity and overweight with other factors like healthy eating, moderation in alcohol consumption, and cessation of smoking to be pivotal in maintaining overall health.


    Stakeholders and Community Consultation Involved

    The stakeholders that will be directly involved in the successful implementation of the health promotion program will be the principals of the primary schools in Mickleham, the teachers of the schools and the Hume City Council.  The Parents of the school children will be involved and educated on the goals and objectives of the program. The funding required for printing out leaflets, recording cards and posters will be requested from the Hume City Council as part of the community health and wellness program designed to improve the health and well being of Mickleham’s residents. Furthermore, a vital force in the success of this program will be the school children. It is expected that the provision of tailored information and the structuring of the program to be a fun-filled health promotion program will stir up full participation by the school children.


    Health Message

    The catch phrase that will be the centre of the health promotion program is “Walk beside me and stay healthy for me” .The first part of Walk beside me creates a clear message that the cornerstone of the program is improved physical activity through walking. The implication of the imbalance between energy intake and energy consumption as the basis for being overweight and obese will depicted in the flyers and posters. The last phrase of “stay health for me” intends to be the emotional tie that will be used by the school children to appeal to their parents that if they want a longer and healthier life then they must walk with them on a regular basis to keep overweight and obese at bay. Another angle will be if parents or children are currently overweight or obese walking will support shedding those weight and improving their health outcomes. The heart and its influence on cardiovascular diseases will be depicted in the leaflets and posters and how being overweight and obese can compromise their health. The flyers will also have pictures of various equipments that the students can use to make the walking fun-filled.

    Health Promotion Activity

    This educational approach to health promotion involves educating the school children on the need to actively engage in physical activities and to also include their parents as a means of keeping the whole family unit well and healthy.  The activities will involve having a meeting with the management of these schools and discussing with them the goals and objectives of the program as well as strategies to ensure it is effective. A once in the month 5 minutes sections for the classes will be proposed to the management team. During this section the students will be educated on the benefits of physical activity and the risk factors that overweight and obesity presents to our hearts. I will be coordinating this section myself and an assembly section awareness campaign will be proposed to the schools to ensure the parents are informed of the current project and the need to comply with the request of their children. Flyers will be distributed to the students to take home to their parents and also a form will be provided to record the minutes walked by the students and to record the Kilogram lost by parents as a result of the program biannually. An incentive award will be proposed for the schools for the highest recorded kilometres for the kids. Hume City Council will be requested to be actively involved in the program by including it in their website and providing gifts for the term awards to the students. The council will be requested to include health promotion program in the community hub newspaper to further ensure comprehensive community awareness is generated for the program.


    Health Promotion Evaluation

    This program will be evaluated through the monthly recording form provided for the students to record their walks and the Kilogram lost by Parents. The teachers will be asked to provide support in reviewing these forms to measure the compliance and participation of the students and their parents. Students found to be struggling will be provided positive encouragement and reassurance on the need to keep putting in an effort to increase physical activities.



    Overweight and Obesity are significant risk factors for cardiovascular diseases and also chronic diseases. It presents a huge financial burden to the Australian economy and impacts the health and wellbeing of the community. The decline in Hume Area physical activities as compared to a Victorian statistics presents a peculiar problem within the communities within this area. The health promotion program of “Walk beside me and stay healthy for me” will provide a strategic approach to combating sedentary lifestyles in the Mickleham community. The goal is to improve both primary schools aged children and their parents’ physical activities through walking. The anticipated response is that the parents of the children will comply with the demands by their kids on finding ways to improve their physical activities either through scooter, bicycles rides or walking to school. With Parents and students making a conscientious effort to improve their physical activities it is expected that the risk associated with overweight and obesity can be minimised.



    Australian Bureau of Statistics (2016). 2016 Census QuickStats. Retrieved from  . http://quickstats.censusdata.abs.gov.au/census_services/getproduct/census/2016/quickstat/SSC21664

    Australia Institute of Health and Welfare.(2018).  Overweight and obesity. Retrieved from https://www.aihw.gov.au/getmedia/4b395076-f554-4818-9150-64ffe2fc3039/aihw-aus-221-chapter-4-10.pdf.aspx

    Australian Institute of Health and Welfare. (2017). An interactive insight into overweight and obesity in Australia. Retrieved from https://www.aihw.gov.au/reports/overweight-obesity/interactive-insight-into-overweight-and-obesity/contents/how-many-people-are-overweight-or-obese

    Better Health Channel. (2015). Obesity. Retrieved from https://www.betterhealth.vic.gov.au/health/healthyliving/obesity

    Dankel, S., Loenneke, J., & Loprinzi, P. (2015). The impact of overweight/obesity duration on the association between physical activity and cardiovascular disease risk: An application of the “fat but fit” paradigm. International Journal of Cardiology,201, 88. Retrieved from  https://cdu-edu-primo.hosted.exlibrisgroup.com/primo-explore/fulldisplay?docid=TN_gale_ofa433851854&context=PC&vid=61CDU&search_scope=default_scope&tab=default_tab&lang=en_US

    Fleming, M., & Parker, E. (2015). Introduction to public health (3rd ed.). Chatswood, NSW: Elsevier Australia.

    Fox, K., & Hillsdon, M. (2007). Physical activity and obesity. Obesity Reviews, 8(S1), 115-121. doi-org.ezproxy.cdu.edu.au/10.1111/j.1467-789X.2007.00329.x

    Hume City Council (2017). Health and wellbeing plan 2013 – 2017. Retrieved from http://www.hume.vic.gov.au/files/a2f5d8cb-be13-4964-8e1e-a29700e60367/Hume_Health_and_Wellbeing_Plan_2013-2017.pdf

    Kim, S., Després, J., & Koh, K. (2016). Obesity and cardiovascular disease: Friend or foe? European Heart Journal, 37(48), 3560-3568.Retrieved from https://cdu-edu-primo.hosted.exlibrisgroup.com/primo-explore/fulldisplay?docid=TN_oxford10.1093/eurheartj/ehv509&context=PC&vid=61CDU&search_scope=default_scope&tab=default_tab&lang=en_US

    Lavie, C. J., Mcauley, P. A., Church, T. S., Milani, R. V., & Blair. S. N. (2014). Obesity and Cardiovascular Diseases: Implications Regarding Fitness, Fatness, and Severity in the Obesity Paradox: Implications Regarding Fitness, Fatness, and Severity in the Obesity Paradox. Journal of the American College of Cardiology, 63(14), 1345-1354. doi.org/10.1016/j.jacc.2014.01.022

    McMurray, A., & Clendon, J. (2015). Community health and wellness: Primary health care in practice (5thed.) Chatswood, NSW: Elsevier Australia.

    Morton, K. (2013). Implementing evidence-based health promotion strategies. Nursing Standard, 27(33), 35-42.Retrieved from http://web.a.ebscohost.com.ezproxy.cdu.edu.au/ehost/pdfviewer/pdfviewer?vid=1&sid=eb06eaad-022e-40d4-bf04-9ca81b46b919%40sessionmgr4007

    PricewaterhouseCoopers. (2015). Weighing the cost of obesity: A case for Action. Retrieved from https://www.pwc.com.au/pdf/weighing-the-cost-of-obesity-final.pdf

    The Department of Health.(2017). Australia’s physical activity and sedentary behaviour guidelines. Retrieved from http://www.health.gov.au/internet/main/publishing.nsf/content/health-pubhlth-strateg-phys-act-guidelines



Subject Nursing Pages 20 Style APA


Health Education Plan: Prevention and Management of Childhood Obesity

Various health concerns affect different population groups differently. In Australia, particular health issues adversely affect the healthcare outcomes in the nation. Primarily, obesity is one of the most significant health concerns affecting individuals of all ages. However, school going children between the ages of 5 and 17 years depict significant vulnerability to this concern. Obese children have a high risk of being obese while in their adulthood. Moreover, their chances of developing various preventable medical conditions are high. Aside increasing the risk of contracting cardiovascular illnesses, childhood obesity should be prevented because if it progresses to overweight in adulthood, it increases the risk of various cancer strains such as pancreatic, esophageal, and breast. According to the Department of Health (2017), about 25.8% of Australian children and young people were overweight by 2014. In this regard, those who were obese were 7.5% while 18.4 were overweight. Ideally, the increase in overweight and obesity increases with age as those aged 10 to 14 years had obesity and overweight rate of 37.4%. Furthermore, the Australian Institute of Health and Welfare (AIHW) (2018) estimated that obesity and overweight accounted for 7% of the total burden of injuries and diseases in Australia as of 2011. In this regard, the burden comes about because of linked diseases that emerge when an individual becomes obese. Primarily, the goal of this paper is to provide a healthcare educational plan for preventing and managing childhood obesity in Australia. 


Evidence indicates that incidences of obesity among children is on the rise. The condition is regarded as an undesirable statistic because obesity has both direct and indirect adverse effects on the population. Primarily, there exists evidence linking obesity to various cardiovascular illnesses, which is among the leading causes of death in Australia. Moreover, management of obesity and related conditions amount to significant economic burden for most Australians as well as the economy (AIHW, 2018). According to Kim, Després, and Koh (2016), obesity is not only a public health problem in Australia, but all over the world. Principally, the issue is associated with changing lifestyles especially at the advent of modernity. Therefore, as per Channel (2015), obesity is a non-communicable illness that can be prevented and managed using non-medical approaches. In this regard, being physically active and eating healthy are among the best approaches for managing overweight, especially in school going children. Usually, these factors are referred to as lifestyle changes (Dankel, Loenneke, & Loprinzi, 2015). Obesity management, especially among children, is ideal because it reduces the risk of diabetes, cardiovascular illnesses, and chronic kidney. According to the department of health (2017), physical activity should be the leading approach utilized in preventing overweight. In this regard, children aged 5 to 17 should have a minimum of 60 minutes of physical activity each day. Primarily, this health promotion focuses on increasing physical activity and diet awareness among school going children with a significant focus in Parramatta, Sydney.

Specific Target Population and Community

Obesity and overweight incidences appear to be rampant among school going children. Ideally, those most of them are aged 2 to 17 years  and should adopt obesity management approaches early because they contribute to the high obesity rates present in adults as shown in table 1 below. Obesity prevalence rate among children is about 8 % and has been rising. Therefore, the positive change in diseases requires critical management.


Table 1: Proportion of overweight and obese children and young people aged 2–17, by age and sex, 2014–15



All children



Overweight but not obese




Age group



95% CI



95% CI




































Total aged 2–17 years







Total aged 5–17 years








Therefore, this health promotional plan focuses on minimizing risk factors for childhood obesity through education and having a healthy lifestyle. Aside from the adverse impacts likely to be caused by obesity within this age group, the focus also influenced by the ability to influence the behavioral of young children through appropriate behavioral modification practices. As such, the target group of the health educational plans is parents and teachers of children living and studying in Parramatta, Sydney. The area has a population of about 2,288,554. According to the Australian Bureau of Statistics (2016), among this, 16.2% are children aged 15 years or bellow. Therefore, it is ideal for evaluating childhood obesity due to the high number of children in the area and the busy schedule of parents who engage in industrial, commercial activities and work engagements.

Benefits of the Health Promotion to the Target Population

The primary advantages of the health education plan are reducing the incidences of obesity within school going children aged 5 to 17. In this regard, it will help improve their medical outcomes as well as putting them out of risk for other cardiovascular illness. Consequently, the cost or expenses spent on medication for obesity as well as other emerging conditions’ management will be saved and can be used for other productive activities. Based on the causing effect, obesity has on cardiovascular diseases as explained by Larvie, McAuley, Church, Milani, and Blair (2014), the health education plan will eliminate the lifestyle associated with these conditions. Consequently, it will lead to a reduction in mortality rate because of cardiovascular diseases.

There exists little evidence to support a relationship between obesity and school activities for children. However, the increase in overweight makes it difficult for children to be flexible. Therefore, they may struggle in particular school activities such as physical education. Moreover, their comfort in shifting class is not perfect. Therefore, the education plan will lead to the elimination of overweight incidences, thereby enhancing the efficiency of children while in school. Furthermore, since the focus of the promotional plan includes parents, the education plan will help inform them about approaches for managing and preventing obesity, which they can utilize on themselves to remain healthy.

Education Plan Activities and Strategy

The primary approach to be used to manage obesity and overweight incidences among school going children in the targeted area is increasing the rate and amount of physical activity. Ideally, reduced walking due to extensive use of school buses and driving to school by parents and children reduces the level of engagement in physical activity (AIHW, 2018). Moreover, there is an absence of a proper structure or directive within schools promoting physical exercises among young learners. Therefore, teachers are not aware of effective physical education lessons for children. Thus, this educational plan seeks to promote walking for school going children as physical excursuses for managing obesity. In this regard, the focus is 30 minutes of walk by the kids each day. Parents will, therefore, be encouraged to take daily walks with their children after school every day. In this regard, their typical transport system to schools is not distorted, but remains intact. On the other hand, the educational plan will require teachers to develop school programs that will facilitate walking. For instance, they will have periodic class shifts where learners will move from one class to another. Moreover, during physical education lessons, walking should be included as a general practice. Lastly, the education plan will offer information to both learners, teachers, and parents on the importance of physical education. The information will help them see the value of physical activities and develop inner motivation for the suggested activities. It is expected that combined physical activities influenced by parents and teachers on the children will take up a minimum of one hour. In this regard, it will meet the Department of Health’s (2017) recommendation that children should engage in physical activity for a minimum of 60mins. Therefore, combining all these approaches, the education plan will meet its objectives.

Goals of the Health Education

The goals of the healthcare education plans are descriptive events regarding the expected outcomes. In this regard, the primary goal is reducing the prevalence of obesity among school going children in Australia, especially in Parramatta, Sydney. In this regard, the reduction should be 5% for six months to bring down the overall incidence rate to less than three percent. On the other hand, the objectives of the educational plan should be specific, time conscious, and measurable (Fleming & Parker, 2015). Principally, objectives contribute to the attainment of the practice’s goal. In this regard, the objectives focus mainly on using physical activity to correct energy imbalance in the body resulting from the amount of food consumed and its rate of utilization in the body. In this regard, the objective of the excessive looks at the compliance rate of the targeted population to the education plans provided. In this regard, the targeted compliance rate within six months is 85%. Children are expected to adhere to the provided lessons and engage in proposed physical activities. In meeting the objectives, the educational campaign will use a slogan of “let’s walk for better health.”

Health Promotion Management Perspective

The health education promotion plan described falls into the primary perspective of health promotion and prevention management. Ideally, McMurray and Clendon (2015) assert that the primary health promotion perspective is structured to focus on preventing and reducing the incidence of health problems among a specific population. As such, the promotion’s campaign objective of promoting physical activity among the targeted population seeks to reduce the occurrence of overweight and obesity incidences in a way that prevents the occurrence of cardiovascular illness as well as related health problems. Moreover, the health promotion plan also has tertiary perspectives to it. For instance, it also helps improve incidences or outcomes from obesity such as hypertension, which is improved by appropriate rates of physical activity among the affected group. Moreover, there is a secondary aspect to the health promotion plan, as children already with obesity can get better by engaging in physical activity.

Community and Stakeholders Engagement

The successful implementation of the health promotion education plan will depend on the roles played by different stakeholders. Primarily, heads of schools, teachers, and parents will be the primary stakeholders. In this regard, they will be required to educate children on the importance of physical activity as well as other goals of the education plan. Therefore, they are integral to the success of the plan. On the other hand, the city council of Sydney will help in the financing of the education plan in collaboration with the ministry of health. As such, they will help in printing education materials such as posters, leaflets, and cards. The school-going children will also be regarded as the stakeholders as their acceptance of the education plan teachings will represent the success of the plan.

Health Message and Delivery

The phrase for use on the educational plan will be “let’s walk for better health.” In this regard, it so clear that walking will result in better health. Therefore, all the stakeholders will understand the value of walking. Moreover, insistence on physical activity is advised for better health and will make people especially the target group to know that walking is an event of physical activity that enhances health. The extra information will be provided through leaflets, flyers, and posters that will be issued to people. Moreover, teachers and parents will help in offering more explanations in areas that might seem confusing for the children. Primarily, the message will be presented from varying viewpoints, which will include; walking to achieve better health, walking to avoid obesity, walking to shed off excess health.

Evaluation of Health Promotion Plan

 Evaluation will be vital for the program because it will indicate if it is successful or not. Primarily, forms indicating weight changes will be presented to students who will need to fill them on a weekly basis. In this regard, if weight reduces, the program will be deemed successful (Lavie et al., 2014). Other evaluation will include oral assessments of the children’s understandings through the presentation of information about what they learned to others. In this regard, school heads, teachers, and parents can understand where they have not grasped successfully and explain further.


The prevalence of obesity and overweight is on the rise in Australia and many other nations. Primarily, the condition is as a result of the changing lifestyles where people do not engage in any significant physical exercises and consume less nutritious food. The prevalence of the condition is different across age groups with some having the condition emerge as early as childhood. Primarily, obesity is a risk for various cardiovascular diseases, which are among the leading causes of death in Australia. Therefore, to prevent the disease from progressing into other conditions, it is essential that obesity be managed from childhood. In this regard, proper management approaches begin by engaging in appropriate physical practice through activities such as walking. As such, significant stakeholders such as teachers and parents should be incorporated into the plan to manage childhood obesity in Australia since they interact with children daily. 



Australian Bureau of Statistics. (2016). 2016 Census QuickStats. Retrieved from. http://quickstats.censusdata.abs.gov.au/census_services/getproduct/census/2016/quickstat/SSC21664

Australia Institute of Health and Welfare. [AIHW]. (2018). Overweight and obesity. Retrieved from https://www.aihw.gov.au/getmedia/4b395076-f554-4818-9150-64ffe2fc3039/aihw-aus-221-chapter-4-10.pdf.aspx

Australian Institute of Health and Welfare. (2017). An interactive insight into overweight and obesity in Australia. Retrieved from https://www.aihw.gov.au/reports/overweight-obesity/interactive-insight-into-overweight-and-obesity/contents/how-many-people-are-overweight-or-obese

Better Health Channel. (2015). Obesity. Retrieved from https://www.betterhealth.vic.gov.au/health/healthyliving/obesity

Dankel, S., Loenneke, J., & Loprinzi, P. (2015). The impact of overweight/obesity duration on the association between physical activity and cardiovascular disease risk: An application of the “fat but fit” paradigm. International Journal of Cardiology, 201, 88.

Fleming, M., & Parker, E. (2015). Introduction to public health (3rd ed.). Chatswood, NSW: Elsevier Australia.

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