Choose one retail store to visit and write a full report following the template provided below. Before you get started, note the following:
The Store: It must be a retail store from one of the following segments – fashion (apparel/shoes), home (furniture/home goods), or beauty (cosmetics/make-up). Choosing a store you haven’t visited before will make it easier to observe and pay attention to relevant details you may fail to notice when visiting a store you are used to.
The Visit: You must visit your chosen store with the single purpose of experiencing, observing,
and taking notes for this assignment.
The Report: You are expected to produce a solid and thorough report. Superficial and/or short answers will not fulfill this report’s requirements. For this assignment – MORE IS MORE. The more detailed, the better your grade will be.
Bring the report template with you when visiting the store. Having the questions on hand will help you collect all the information necessary to write a great report.