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The foundations and working parts of theory.

Theories are made up of ideas attempting to structure thinking around a specific happening. Your readings for this week introduce the ideas of phenomena, concepts, propositions, and assumptions. This assignment is designed to help you think about those four aspects...

Evaluating alternatives.

Class, accounting argues that opportunity costs should not be considered when evaluating alternatives. Economics believes that opportunity costs should always be considered. With which of these statements do you agree? Why?

Eexisting labor federations

In your opinion, does having two different existing labor federations (i.e., American Federation of Labor and Congress of Industrial Organizations [AFL-CIO] and Change to Win) strengthen or weaken the ability of organized labor to represent the interests of employees...

Social Media advertising

Social Media advertising is an expanding component of the IMC Program. This week and next week we will be looking more in depth at the digital options available to the advertising team. Jump ahead and read pages 485 beginning with Paid Searches through the bottom of...
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