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Write a report to the board of directors of one of the selected companies below as part of the interview process for your first appointment as a Finance Director of a AIM company. The board of directors have asked you to write a report about your vision and strategic financial goals for the company. The companies are within the AIM index. Assume that your selected company wants to become a FTSE 100 (the largest UK listed companies) company in the near future.
You need to introduce the company, discuss the product or services, location, turnover, number of employees, the contribution of the sector to the UK economy. To analyse, you need to compare the financial data / ratios of your selected company with either a competitor within the sector or the average of the sector.
The report should be maximum 2,500 words. Remember you need to make an impression on the board of directors for you to be considered for the critical post of Finance Director.

  1. Analyse the performance of your chosen company using relevant financial and non-financial ratios (5 years). Your analysis should include profit ratios, efficiency, liquidity and other ratios that you consider relevant.
  2. Critically evaluate the company’s corporate governance compliance and its impact on the brand and reputation as reported in the press (print, online and social media)
  3. Discuss the proposed medium term financial strategies for your selected company to become a FTSE100 company or for your company to become dominant in the industry / sector.

MICHELMERSH BRICK HOLDINGS PLC Construction & Materials United Kingdom AIM £82.33

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