Answer

Music Production

Music is a form of entertainment that is widely celebrated and practiced globally. The music industry consists of independent companies that earn income by creating songs and arranging for shows and live concerts, among other activities. At the center of the industry are music producers who manage most industrial projects, including entrepreneurship. Becoming a music producer is both fulfilling and challenging. It can mean discovering new ideas and things that can help grow your career as a producer and your artists. A music production career involves long working hours and requires dedication and hard work to overcome industrial challenges. Succeeding as a music producer requires an in-depth understanding of your artists, the kind of music to deal with, the sound, style, instrumentation, and the rapid changes in the music industry. 

            Even though I may not identify myself with one particular type of music as a producer, I love popular music because it combines different genres, including pop, rock, blues, and jazz. Therefore, I intend to create a unique genre of popular music that sounds like pop or jazz. Popular music sounds are more enticing and appealing, especially when you want people to come to your show or watch your music online. However, a unique and accurate music description is recommendable when you have to rely on the music community, such as promoters, to build your producing career (GiGlue, 2017). Having my preferred sound does not limit my freedom as an artist or producer but rather a significant step in defining and developing my brand. 

            Getting the right sound requires working together with different music and entertainment industry players, such as artists and musicians. Today, musicians have redefined themselves as content providers rather than creative producers (Negus, 2018). This has created a vacuum filled with music producers who help musicians create, record, and market their music. Therefore, working with talented and hardworking musicians can put you in the right direction regarding your career. Despite loving popular sounds like pop, jazz, and rock, I would be glad to work with different artists from different cultures. I prefer those who are enthusiastic and interested in their music because nobody would be interested in what the owners despise. With a well-defined sound and musicians, producers can identify their target market and develop effective marketing and selling foundation.

            The responsibilities of a producer require music ability, some experience, and knowledge of music theories, styles, techniques, and instrumentation. Despite the significant revolution in the music industry in recent years, the basics have always remained intact. Music can be categorized into different genres depending on shared styles, traditions, and a set of conventions. I would combine popular styles like cool jazz, dance-pop, and new wave to actualize my unique sound, depending on the music structure, text, rhythm, message, and the target audience. Moreover, my target audience would be young adults and middle-aged because they form the largest group that loves and follows the music.

A good producer is one that is flexible enough to understand and adapt to industrial dynamics. For instance, the evolution of music styles has expanded our knowledge of music from other cultures, which has further transformed the music taste, tone, and rhythm. As such, creating music the suits the emerging artists and audiences require up-to-date production techniques and instrumentations. Compositional techniques include pitch, rhythm, dynamics, tempo, and articulates. The use of appropriate instrumentations such as keyboards, brass, and woodwind will ensure achieving the desired sounds.

            Generally, popular music refers to commercial music that is received, loved, and appreciated by a large audience. Unlike other music genres, they are composed and produced by well-known individual professionals. Historically, popular music is believed to have emerged during the medieval minstrels and troubadours’ periods and was originally intended for small elites even though it became popular (Rauch, 2021). During this era, instruments such as the lute, flute, mandora, and gittern were mainly used, and the songs were accompanied by dancing. Since then, the music has undergone significant changes in its structure, styles, and instrumentation to suit different generations. By the end of the nineteenth century, the combination of the complex American and African rhythms with the European harmonic structures led to the creation of jazz and other styles (Rauch, 2021). The music audience also expanded partly due to technological advances, migration, and other socio-economic factors.  

            The music industry continued to grow and become influential. By the mid-twentieth century, other forms of popular music genres such as pop, country music, rock, and many more were introduced. During this time, drums and saxophone were the leading instruments used. The invention of radio broadcasting, portable radios, and microphones, as well as better and more sophisticated instrumentation, meant that more and more people could be reached. The introduction of digital recording, online streaming, and digital media in the late twentieth century created opportunities for more artists and producers to showcase their talents and abilities.

Moreover, they can travel the world, meet their fans, and hold live concerts, thus increasing the popularity and love for music. More sophisticated instruments such as pianos and electric guitars have helped achieve the desired rhythms, styles, and tones. Today, different popular music genres are associated with different target audiences; for example, pop is common with young generations.

            Popular music is accepted worldwide, and I believe my music will too be universally accepted. To ensure this, I will collaborate with renowned musicians such as pop artists established in the industry. Showcasing my ability to work with them would allow me to build my brand and help upcoming artists grow. I will also use digital streaming and social media networks to market my music to potential audiences. Even though I target many countries, it may be difficult to access some countries such as China and North Korea due to socio-political reasons and policies within those jurisdictions. Currently, there are numerous genres that may sound like my music, and the best way to stay relevant is to maintain the uniqueness and the brand. 

            As a music producer, I would strive to create a new and unique popular music style using the available styles, techniques, and instrumentation. Yes, the music may sound like the already existing genres like pop and blues, but the approach, rhythm, and tone will be different. Being new in the production industry does not mean being new to music. I have been music enthusiastic for a long time, and I am aware of the possible industrial challenges and dynamics I may encounter along my career path. Nevertheless, I intend to transform the industry by collaborating with various artists and developing efficient and entrepreneurship strategies to excel in the industry.