Senior Capstone Project

Answer

Next Level Basketball Club

Contents

1. Introduction and Background. 4
2. Mission statement 5
3. Vision Statement 6
4. Location. 6
5. Attendees: 6
6. Daily schedule. 6
7. Day Campers. 6
8. Overnight Campers. 7
9. Camp Objectives. 7
10. Campaign Objectives. 8
11. The Economics of the Business. 12
12. Creative Idea. 13
13. Media Strategy. 14
14. Social Media. 15

Ø     Magazines. 15

Ø     Websites. 16

Ø     Cross-media synergy. 17

15. Staff at the Camp. 18

Ø     Camp Counselors. 18

Ø     Sports Staff. 18

Ø     Camp Nurse. 18

Ø     Camp Administration. 19

Ø     Marketing Communications Director 19

Ø     Janitors and Ground Keepers. 19

Ø     Cooks. 19

Ø     Health and Fitness Director 20

16. Staff Hiring Process. 20

Ø     Identifying Hiring Need. 20

Ø     Devising a Recruitment Plan. 21

Ø     Write a Job Description. 22

Ø     Advertising the Position. 22

Ø     Recruiting the Position. 22

Ø     Reviewing Applications. 23

Ø     Phone interviewing/Initial Screening. 23

Ø     Interviews. 23

Ø     Assessing the Applicant 24

Ø     Background Checks. 25

Ø     Decision. 25

Ø     Reference Check. 25

Ø     Job Offer 26

Ø     Hiring. 26

Ø     On-boarding. 26

17. Budget 27
18. Packing List for Campers. 27

Ø     Electrical Adapters. 28

Ø     Toothbrush/Toothpaste/Soap. 28

Ø     Cash and Credit Cards. 28

Ø     First Aid Kit 28

Ø     Sport Equipment 28

Ø     Musical Instrument 29

Ø     Board and Video games. 29

19. Handling Medical Issues. 29

Ø     Identification. 30

Ø     Prevention and Control 30

Ø     Restrictions and Exclusions. 30

Ø     Reporting and Notification. 31

20. Camp Menu. 31
21. Managing Food Allergies. 32
22. Signing up for the Camp. 32
23. References. 33

Next Level Basketball Club

Introduction and Background 

Businesswise, every firm aims to achieve greatness to settle on the better side of the global market standings. Nevertheless, attaining this position requires enormous as well as skilful effort exhibited by the employers and employees. Similar to any service industry, the Next Level Basketball Club has been on the forefront in ensuring that it not only strives to play its role in the business world through generating profits but also maintaining a good relationship between the stakeholders, employees and most importantly, its clients. Since its initialization, Next Level Basketball Club has seen its better days despite the stiff competition that the same market offers.

Initially, Next Level Basketball Club was more focused and passionate about the promoting the health and fitness of sportsmen, which, many of its former clients found it alluring, hence would recommend the next person to visit the camp for a eventful workout experience. Apparently, Next Level Basketball Club became famous and grew to be the leading sports camp the region. With this good response, the management thought it wise to upgrade their business that besides providing space for campers to train, Next Level Basketball Club also offered played a role in linking talented campers to big league basketball teams which would support their ambitions. The intention was to attract more clients even from neighbouring countries who fancied exploiting their potential in sport activities.

Achieving such a success for the Next Level Basketball Club was initially unanticipated, but through a strong relationship between the staff and the management, the business has progressed. As a service industry, the shareholders knew that the overall management of the business organization matters a lot despite the joint effort that comes from the work force. The reason for this is that the individuals in control of the business have to oversee every activity that the organization considers as an output so that it can realize its anticipated profits while cutting down its costs. Seemingly, the leadership and management skills exhibited by the directors of the organization have helped the camp to become an award-winning business for five years in a row for its quality products and comprehensive services.

Mission statement 

Mutual respect for each other, and a dedication to excellence, innovation, integrity, and quality in everything we do.

Vision Statement

Committed to winning the championship title, growing new basketball fans, and providing exemplary entertainment, value, and service.

Location

Next Level Basketball Club is located at Hoop summer camp, New Jersey.

Attendees: 

Two hundred (200) campers between the ages of 8-16 will be in attendance. Day campers will constitute those between the ages of 8-11 and overnight campers will constitute those between the ages of 12-16.

Daily schedule

Basketball Camp Times: 9am - 4pm. Parents could drop off their children before 8:45 am and pick them as from 4 pm. 

Day Campers

• 8:00 am- Waking up
• 8:00am- Refreshing 
• 9:00am- Stretching
• 9:15 am- Offense Skills and Techniques
• 10:30 am- Team Drills
• 11:30 am- Video and Lunch rotations begin
• ​1:00m- Defense Skills and Techniques
• 2:30am- 4 on 4 -or- 6 on 6 Games
• 2:45 am- Snack and Water Break rotations begin
• 4:00 am- Camp concludes for the day

Overnight Campers

• 9:00pm -Stretching
• 9:15 pm- Offense Skills and Techniques
• 10:30 pm- Team Drills
• 11:30 pm- Video and Lunch rotations begin
• ​1:00 am- Defense Skills and Techniques
• 2:30am -4 on 4 -or- 6 on 6 Games
• 2:45 am- Snack and Water Break rotations begin
• 4:00 am- Camp concludes for the day

Camp Objectives

      The main mission for the Next Level Basketball Club is to groom the next generation of disciplined and proficient basketball players. By offering high-quality training skills, the camp has been able to produce good sportsmen/women who have made a good impact on both society and their families. The second objective is to promote the general well-being of campers through quality food and consistent exercises for the body. The third objective is to promote socialization among children from different cultural, racial, and economical backgrounds.

Campaign Objectives

In line with Next Level Basketball Club operational techniques, effective leadership is the basic skill that an individual has to portray in leading a certain group of people through inspiring their subjects to follow a certain direction. In other words, leadership represents an interpersonal progression that becomes an influential factor to a group of individuals with the aim of achieving an aspired objective (Gerrish, 2016). Some of the objectives set by the management of the firm confirmed that the effective practices of converting labor and materials into consumable goods and services were the initial steps of realizing the goals set by the organizations.

Measuring performance in organizations

Measuring performance is the approach through which camp uses in monitoring its processes through measuring the actual results of its operation to the initially implemented target. As the manager of the Next Level Basketball Club, one has to ensure that he or she is part of the strategic planners of the business operations so that measuring the camp’s achievement could be rather effective (Gerrish, 2016). In line with this, they will also have to provide necessary advice to the organization’s workforce for the firm to realize its objectified goal.

The measuring of brand awareness will happen through the proper analysis of the camp’s website. The reason behind this venture is that it will enable the camp to monitor, closely, consumer involvement. Also, the process will ensure that the camp’s motive of keeping a good and updated record of consumer insight is always in check. With this, the management will have tangible information concerning their targeted audience hence resort to enhancing an effective communication system between potential clients and the management (Gerrish, 2016). The presence of print promotion will enable the company to communicate its principal value to the targeted market. The use of social media will also come in handy since it will establish an online community where the slogan will provide an effective platform through the socializing with the consumers hence creating a positive brand attitude.

All marketing efforts will capture the same principle idea, yet each precisely designed campaign will stir up the primary secondary and tertiary target markets (Szmigin & Piacentini, 2018). The consistency of the club’s promotion efforts is designed to create an assimilating concept across all advertising tools the agency will employ.

 Consumer Insights

Despite coming up with consumable products and services, the management at Next Level Basketball Club has ensured that their products reach out to their potential clients. However, the competition exhibited in the market will require the firm to adapt to better marketing strategies so that their product could stand out hence increase their income (Szmigin & Piacentini, 2018). Marketing is the process through which a business enterprise takes the initiative of selling out its merchandise as well as the services they offer. With this, the business will venture to advertise its products and services to its customers. 

As a business-oriented organization, the management of the Next Level Basketball Club has scoop-out the market before embarking on the initialization of the business to cut down their expenses (De Mooij, 2019). The reason behind this process is to ensure that the management familiarizes with the environment. Hence, they would be able to solve any issue that may arise, cost-effectively. Seemingly, the surveying the market is influential in the sense that market determines the business trend in the buying and selling of goods and services.

Since Next Level Basketball Club is always targeting new business opportunities, an effective marketing strategy would be appropriate in ensuring that the camp gains clients in a universal scale. Opening up a training camp is a good idea since the business is quite lucrative in the local and international market (Szmigin & Piacentini, 2018). By virtue that the camp anticipates in attracting more clients from different social backgrounds, it has employed online services which the contemporary society is well conversant with. Apparently, after corporate switched to this method, it was apparent that the method has been relatively advantageous since it saves time and it can reach to a diversified populace.

Besides meeting the geographic, psychographic and behavioral marketing segmentation, demographic factors also make a significant effect that many companies consider while marketing their products to a targeted group (De Mooij, 2019). Any business has to identify its marketing strategies given their customer satisfaction. Since Next Level Basketball Club is a training camp, some of the consumer insights that it has to get familiar with include gender, age, and social-economic status of its customers so that it can evaluate on how it will market its products to the targeted group.

Gender  

While the targeted market for a given item can incorporate both males and females, focusing one type of gender may reflect a defined picture of an organization's target market (Szmigin & Piacentini, 2018). Organizations can portion their business sectors by gender, and then come up with a variety of their products in accordance to a particular gender or change their marketing effort to allure the male or female counterpart. Being a sports camp, Next Level Basketball Club targets both genders by virtue that their clients can be either male or female. All in all, it is essential to associate one’s products with relation to the gender of the respective clients since the company will focus on which group of individuals it should exploit to attain maximum profits.

Social-Economic status

Income is the most important as well frequently utilized base for dividing a consumer market. The purchasing power of any client bases its proximity given the level of salary earned. In light of this demographic variable, customers are grouped into three classifications, which are high income, middle and low-income, with the market additionally classified on a similar foundation. The reason for this form of categorization is that a client from a rich background tends to go for pre-luxurious merchandise. In a like manner, customers with middle-level income will choose medium-valued and sturdy merchandise, whereas buyers with low-wage will often buy low-priced items to satisfy their physical desires. Low-income earning customers go for low priced products since they have less cash, and thus they become sensitive to higher priced products.

Age

Age is one of the integral parts that every company as has to consider when promoting its products to their customers either online or offline. If the company produces products that vary with consumer age, then it stands a high chance of increasing its profits. Next Level Basketball Club targets clients within the range of 8 to 16years. The reason behind this is that such individuals fit in the consumer insights listed. Individuals in this age are very active and are ready to enhance their skill.

Compliments to the customers

In line with the sales process, the sports club will adopt a six-step strategy to ensure that it not only maintains its initial customers but also attracts more customers. To begin with, business will provide travel information to its customers via their online platform so that every customer would be well acquainted with the firm’s location. Secondly, the business will ensure that it links up with the services provided to the potential customers then, prepare travel plan that will feature the schedule of its operations. The other step would be incorporating the prices anticipated for so that the day-to-day planning would be effective. Additionally, the camp will resort to using tickets which will aid in the recordkeeping hence the managers would trace on the direction that the company is taking with regards to profits made or losses incurred.

The Economics of the Business

To begin with, the managers of the sports club will ensure that they track its revenue through its mode of operations to determine the profits after paying off their employees.  Seemingly, the primary role of for the training camp is to ensure that it caters for its workforce (Brickley Smith & Zimmerman, 2015). The reason behind this is that the workforce will exhibit an equivalent effort in selling the good or rather services that Next Level Basketball Club offers. The basis of paying the company employees is to ensure that that the workforce is well motivated to optimize their expected work output.

In connection to this, the management of the Next Level Basketball Club budget will ensure that there it has a budget that will aid the camp to limit its expenditure by monitoring how the business spends its money on certain operations (Brickley Smith & Zimmerman, 2015). With this, the management of training camp will be able to plan for future growth by estimating the value of all the costs. In other words, keeping track of costs related to the running of the various business operations is essential since the management of the sports club will be able to save sufficient capital that it will use to enhance its infrastructure to manage the campers.

Creative Idea

The creative ideology includes the utilization of relevant media drives, applicable execution methodologies as well as imperative execution periods. The camp intends to target the young and talented basketball players. The media platforms that will be used are in three distinctive parts print advertisements, a social media PR advertising campaign as well as website and a TV advertisement (Mothersbaugh, Hawkin & Kleiser, 2019). The print advertisements will attempt to clutch the attention of young individuals who are anticipating to advance their skills in basketball. According to the management of the camp, the TV advertisement will be aired during the day, especially in between shows like the morning show, Today extra and News Breakfast whereby the targeted audience will certainly get exposed to its products and services. This will take place between 8 am to 2 pm. With such shows, the influence to the targeted audience is that they will get familiar with Next Level Basketball Club’s products and services.   

The core feature that will differentiate Next Level Basketball Club from its many competitors is authenticity, originality as well as the premium constituents used in the organization’s production process. The insufficiency of such products has been identified in the market and therefore provides an opportunity for Next Level Basketball Club to meet its consumer needs. Promotions such as free training services will be used during the campaign of the camp’s products to ensure that clients get familiar with any new merchandise in the market and at the same time have an opportunity to explore the products before purchasing (AlAwadhi & Al-Daihani, 2019). As for the public relations campaign, the benefits that come along it include building brand awareness for Next Level Basketball Club and a decent brand image where clients will have the chance to identify any distinct difference in the quality of the product which they will later share their experiences via social media platforms.

In line with social media promotions, Next Level Basketball Club will be able to use of such a vehicle and reach many different individuals through online sharing as well as word of mouth. Also complementing any social media campaign with the hashtag trend will be appropriate since this execution method creates a sense of belonging to a certain community which later unites Next Level Basketball Club’s loyal customers (Shen, Luong, Ho, & Djailani, 2020). Also, photos posted by club’s consumers will be shared on the firm’s website where every photo will be stored. Later, a review of the photos will follow suit as they will be featured in the firm’s final print advertisement.  Apparently, this print promotion will contain photos of clients using the club’ products and will be displayed to the social media community. Seemingly, it will enable clients to feel integrated with the firm and generate a loyal consumer space. 

Media Strategy

From movement with automobiles to effective communication with the introduction of social media platforms, it is evident that technology has served the human co-existence with a variety of beneficiaries. Most investors look into expanding their businesses in states which have hospitable public relations (Shen, Luong, Ho, & Djailani, 2020). Apparently, most developing markets have adapted to effective public-private corporations on digital and technological innovations which give room for a better amalgamation of data automation as well as new technologies. This is why Next Level Basketball Club has ventured into incorporating digital media in marketing their brand.

Social Media

The digital era has seen a phenomenal evolution since its initialization, in the sense that the society where this market is vested in, embraces the value of technology.  Just as the forefathers of modernization anticipated the direction through which the contemporary society would take, the introduction of the internet to the public domain has so far been a useful tool since it's applied technological procedures seem to ease various human activities like communication as well as managing other businesses (AlAwadhi & Al-Daihani, 2019). With the day to day advancements in digital telecommunication devices, social media firms have thrived since the platform supports and run such technologies. Platforms like Facebook, Twitter, among others give business firms an opportunity to market themselves by forming group pages.

Since the contemporary society embraces this digital revolution, Next Level Basketball Club can market its brand name and make it conversant in a wider scale. For instance, Next Level Basketball Club can open a page in as many as possible social media sites to inform the public of its existence (Shen, Luong, Ho, & Djailani, 2020).  In their pages, the club will ensure that it features all the factors that make it an outstanding sports camp that many people relate to and prefer over the many in the market. On the same note, the consumers will later promote the brand name of the company through recommendations. After increasing public relations, Next Level Basketball Club through their social media pages can inform its clients of upcoming events. Such an initiative is quite effective since the club will build a reliable customer base hence building the brand image of the company.

Magazines

One of the oldest as well as the most effective ways of advertising is using magazines. This kind of printing promotion is quite cheap and also effective. The utilization for print publicizing gives room for the inclusion of additional information which is quite different from other forms of moving media like television (Taoketao, Feng Song & Nie, 2018). By virtue that prints promotions are less engaging, and has minimal movements as compared to those used in television and radios, it necessitates the marketer to be witty concerning the methods that will enhance the placing their product so that the targeted  clients may see the product with ease. Due to its properties, the marketers using this procedure can ensure that the magazine advertisement concerning the same promotion is spread on as many pages as possible so that the consumer can be exposed and hence be lured into buying the product (Kingsnorth, 2019). Another facet that makes this printing promotion effective for the camp is that any individual can read the contents of a magazine, with respective restrictions, as it is passed from one person to another. Most importantly, magazines are quite limited with the information they carry in them. Some are fashion based, others reflect on cars, homes, hotels, food products, among many others. Therefore reaching a defined targeted market is quite essay as the consumer selects the magazine that suits his or her needs. With regards to Next Level Basketball Club, the magazine that will feature its products will include its location, services as well as contact information like email, website, and landline.

Websites

In the contemporary society, many organizations utilize website as part and parcel of their daily operations, be it advertisement regarding marketing or selling their information to the general public. Apparently, many organizations perceive that incorporating a functional website for their firm is among the many unnecessary expenses that need to be cut down but to the contrary; this initiative is relatively fundamental. One of the characteristic common with websites is that the designers use aesthetic qualities, following the user’s preference, to attract attention to its intended audience (Kingsnorth, 2019). Next Level Basketball Club’s website contains all the information including the background history of the company, and its objectives as a sports camp. Incorporating this system will augment an effective campaign strategy for the brand to its desirable clients. Reason being, the website carries essential information as well as images which sell the organization’s products online which any individual, especially an interested client, would find this website quite reliable. More so, the website has a customer review section whereby it provides its clients with a platform that they can directly give their feedback concerning Next Level Basketball Club, compliment it, as well as ask any questions concerning the organization (Mothersbaugh, Hawkin & Kleiser, 2019). Such a platform gives the customers ample time to discuss the issues concerning the sports club on matters related to their products, packaging and how they would want the management to improve its services. With this, the program will effectively develop the relationship between the client and the management of Next Level Basketball Club hence promoting their brand.

Cross-media synergy

One of the best methods of ensuring that the camp’s brand name reaches out to a wider market is through the use of cross-media synergy. The mentioned method involves the assimilation of public relations, print sources, and social media as a package in advertising the company’s brand. Potential clients of Next Level Basketball Club will be informed concerning the services provided by the company in many forms (Patrutiu-Baltes, 2016). TV ads will take the initiative of increasing a public relation by advertising the organization’s activities, creating brand awareness hence positively sending a good image of the firm’s brand (Neti, 2011). This method will ensure that the digitalized market is familiar with Next Level Basketball Club services. Through the initiation of the firm’s fun page, both the clients as well as the management will be informed on its packages and customer preference, respectively.

Staff at the Camp

Sports camp jobs are among the most varied in the job market since the camps are different from each other and many diversified positions are required to run all the operations of the camp. The staff that will be present at Next Level Basketball Club will be Camp Counselor, Sports Staff, Marketing and Communications Director, Business Operations and Logistics manager, Janitors, Cooks, Health and Fitness Director (Naraine, Kerwin & Parent, 2016).

Camp Counselors

      These are individuals who have the most interactions with the campers. At Next Level Basketball Club, a majority of the counselors were alumni campers who returned to try and make a difference (Browne, Jameson & Bialeschki, 2015). The campers at Next Level Basketball Club will be responsible for settling feuds among campers, keep campers on track with the camp’s schedule, lead camp activities, and ensure every individual is safe.

Sports Staff

The sports staff will be trainers and coaches who will be responsible for grooming campers to become professionals (Browne, Jameson & Bialeschki, 2015). The sports staff at Next Level Basketball Club will be in charge of formulating the sports program, training campers, and linking campers to professional clubs for assimilation.

Camp Nurse

Every camp should have at least a nurse on standby at all times to ensure every individual is safe. At Next Level Basketball Club, there will be two nurses who will be working in shifts. The nurses will not only offer health services to the campers but also act s a counselor (Naraine, Kerwin & Parent, 2016).

Camp Administration

This will be a set of individuals who will be responsible for planning events, preparing the camp’s budget, and act as a link between campers and their parents (Browne, Jameson & Bialeschki, 2015). The camp administration will entail directors from different sectors.

Marketing Communications Director

The marketing director at Next Level Basketball Club will be responsible for promoting the brand of the camp to attract more campers. They will also manage the portfolio of the camp. The communications director is a person who will set the mode of communication to be utilized with the camp stakeholders (Riley et al., 2017). The communication director at Next Level Basketball Club will be in charge of mailing, media, and campers relations.

Janitors and Ground Keepers

These are individuals who will be responsible for the sanitation of the camp (Naraine, Kerwin & Parent, 2016). At Next Level Basketball Club ground keepers will be responsible for mowing grass, raking leaves, clearing hiking trails, winterizing the grounds, picking up trash, among other kinds of yard work. The ground keepers and janitors at the camp will be working all year round.

Cooks

The main responsibility for cooks at the Next Level Basketball Club is preparing food for all the campers and washing the cutlery. The number of cooks that will be hired in the camp will depend on the number of campers (Naraine, Kerwin & Parent, 2016). Other than preparing the food, cooks will have to ensure that the food is fresh and of good quality. This will guarantee the general well being of the campers.

Health and Fitness Director

These are individuals who will be in charge of coordinating, organizing as well as scheduling exercise classes and programs for the sports camp (Riley et al., 2017). Working closely with the nurses, the Health and Fitness Director will implement strategies that will guarantee the protection of the campers’ health.

Staff Hiring Process

An effective and efficient hiring process is an organized procedure that an organization follows when it aspires to hire a new employee. Before hiring, many organizations consider the available talents and gaps that require proficient personnel. Different companies have different hiring processes but all depend on the size of the company (Ellis, Skidmore & Combs, 2017). The management at Next Level Basketball Club considers a 15 step-by-step hiring process for all its employees. These procedure includes identifying the hiring need, devising a recruitment plan, writing a job description, advertising the position, recruiting the position, reviewing the application, phone interview and initial screening of applicants, interviews, assessing the applicant background checks, decision, reference check, job offer, hiring, on-boarding.

Identifying Hiring Need

The hiring process usually starts by identifying the organization’s needs. These needs could vary from expanding the organizational task, creating a better management team, and filling a vacated position. At Next Level Basketball Club, the management considers six vital steps in identifying the hiring need. The first step is coming up with precise requirements is analyzing the firm’s expectations, needs as well as demands that are essential for its operations. The second step is writing a job description so that potential candidates could familiarize themselves with the company's expectations (Ellis, Skidmore & Combs, 2017). The third step concerns finances. It is paramount for an organization to fully and transparently reflect the salary ranges for different posts as it helps in describing the importance of a defined position to the firm. The fourth process concerns the estimation of the current state of affairs. This process helps in evaluating the strengths and weaknesses of the staff.

The fifth step regards setting both short-term and long-term goals. The two recruitment strategies help companies to determine the type of cooperation it will have with their employers in the future. The sixth step considers the training that the management will disseminate to their recruits (Fisher, Vance & Olsen, 2020). In case a company hires semi-skilled laborers, it will be required to invest a lot of money in training them to effective and efficient as compared when employing skilled workers. 

Devising a Recruitment Plan

Once the management at Next Level Basketball Club identifies the hiring need, it begins recruiting potential clients. In the case of newly formed posts, Next Level Basketball Club identifies how the new position aligns with its goals as well as the business plan. The management of the company keeps relevant internal teams together with employees apprised of the new posts at each hiring process stage (Weinstock, 2015). All those individuals involved in the hiring process must agree unanimously on the hiring steps, process, and appropriate communication channels. Ostensibly, the recruitment process involves strategizing how the camp will publicize the new posts both internally as well as externally, choosing the criteria for applicant screening, proposing the outlook of the interview process, selecting the individuals who will conduct the interview.

Write a Job Description

The management of the Next Level Basketball Club starts by generating a job description that contains a prioritized list of requisite experience, desired characteristics, special qualifications, and job recruitments (Weinstock, 2015). In connection to this, the job description should as well include information concerning salary and benefits.

Advertising the Position

The process of identifying high-qualifies potential recruits begins internally. The management at Next Level Basketball Club stars by notifying its current employees of the available position. This form of notification process occurs through a meeting or written memos. In some cases, the advertisement of the defined position ends there if the organization is determined to fill the position with its current employees (Fisher, Vance & Olsen, 2020). However, if the company is interested in external recruits it ensures that all the employees are aware of the management’s intentions. External advertisement by Next Level Basketball Club utilizes social media platforms, local newspaper advertisements, job fairs, the company’s website, word of mouth recruitment, and industry publications as well as events.

Recruiting the Position

After conducting the advertisement, the management of the company moves to recruit potential candidates to fill the described position. The candidates are usually reached through social media platforms, job fairs, emails, or direct calls (Weinstock, 2015). Active recruitment helps to generate applications from potential recruits who are not currently searching for a new job but will be perfect for the advertised position.

Reviewing Applications

Next Level Basketball Club has ready mechanisms in place for applications from recruits which mostly is facilitated with an applicant tracking system (ATS), emails, among others. In most cases, the reviewing process is conducted by the human resource management of the sports camp. Their main objective is reviewing the applications and eliminating the candidates who do not attain the minimum requirements of the identified position. In other cases, the hiring manager or the hiring team may prefer to evaluate each application. After selecting a batch of qualified applications, the hiring team assembles them in order from those which they highly recommend to those who have some flaws.

Phone interviewing/Initial Screening

Initial interviews at Next Level Basketball Club usually begin with receiving phone calls from the HR departments. The phone interviews determine if candidates have attained the set qualifications to fill the post and align with the firm’s culture as well as values (Ellis, Skidmore & Combs, 2017). In line with this, phone interviews enable the management to narrow down the list of applicants while expanding the organization’s resources efficiently.

Interviews

After evaluating the size of the company and the hiring committee, the management of Next Level Basketball Club conducts one or several interviews (Fisher, Vance & Olsen, 2020). The interview process encompasses the following:

• The first interviews are usually one-on-one between the hiring team and the candidate. The conversations during these interviews are aimed at familiarizing with the candidate’s availability, experience, skills as well as work history.
• Additional interviews with executives, management, staff, and other shareholders of the company through either in-person or group interviews with the hiring team. These meetings could either be formal or casual through online sites such as Google Hangouts, Skype, etc. In most cases, the additional interviews are more in-depth as compared to the first interviews. For instance, in the interviews between an applicant and multiple members from the hiring team, each member of the panel tends to focus on a particular topic or aspect of the position to avoid redundancy as well as ensure an in-depth discussion regarding the role and the applicants’ experiences and qualifications. At this point, the HR department formulates a list of those shortlisted so that those who were not selected could know that the search for the preferred candidates has moved to another step.
• The final interviews usually include a discussion with the organization’s senior management or more in-depth conversations with the hiring term from the first stage of the hiring process. Final interviews come into play when the management wants to know the abilities of the top selected candidates.

Assessing the Applicant

As soon as interviews are completed or when they are approaching the final stage, the management at Next Level Basketball Club usually assigns candidates one or more standardized exams (Weinstock, 2015). These tests assess a wide range of candidate variables such as emotional intelligence, reasoning, reading comprehension, problem-solving ability, personality traits, and more.

Background Checks

The initial job posting by Next Level Basketball Club indicates that all applicants are subject to a background check. This process entails reviewing an applicant’s criminal record, credit check, and verification of employment history (Weinstock, 2015). In other cases, the management considers checking the social media accounts such as Facebook, Twitter, LinkedIn, etc to ensure that the selected potential employees are likely to represent the organization professionally. Similarly, Drug testing is also mandatory, according to the position.

Decision

After completing the background as well as a reference check, Next Level Basketball Club’s hiring staff selects their top choice (Fisher, Vance & Olsen, 2020). What’s more, the hiring team also selects a backup candidate in case the top candidate declined the offer or concessions fail to produce a signed contract. If the applicant meets the hiring criteria the HR manager determines whether or not to commence with the hiring process. If other members of the hiring panel agree, then a date is set for hiring the chosen candidates.

Reference Check

Reference Checks pertain to the verification of any pertinent information discussed by the applicant regarding precious employment on matters concerning workplace conduct, responsibilities, experiences, job performance, etc (Ellis, Skidmore & Combs, 2017). The typical question that the hiring team at the Next Level Basketball Club comes up with is, “Should we hire this individual?”

Job Offer

Once the hiring team identifies the top candidates, the management then extends an initial offer. This document includes terms and conditions of the organization, company equipment, working remotely policy, potential severance pay, start date, paid time off, leaves, and position salary. In case the hired employee disagrees on certain terms, negotiations take center stage (Ellis, Skidmore & Combs, 2017). With this, the hiring team needs to determine internally the specific elements in the offer letter that are negotiable and those that are not. Usually, many selected employees focus on the following topics, working remotely, flexible work schedule, and salary.

Hiring

After successive negations, owing to the acceptance of the stipulated terms, the candidate is hired. The accepted offer letter then recommends the participants to fill out paperwork that is related to the employment process (Fisher, Vance & Olsen, 2020). The form, as well as paperwork, might include:

• Form 1-9 and E-Verify
• The company’s employee handbook
• A checklist containing all required paperwork to be filled by new employees
• State withholdings as well as registrations
• Form W-4

On-boarding

Assimilating a new employee into the organization does not conclude the hiring process. Onboarding the new worker in a professional and welcoming way will aid to integrate them in a style that lays the ground for both long-term and short-term productive relationships between them and the management. At Next Level Basketball Club, a welcome letter is usually sed. After this, the management reaches out to the new employee before he or she starts working in the organization (Weinstock, 2015). The management ensures that the new employee’s working space is prepared through cleaning and equipping it with the necessary tools and credentials. If an orientation is featured in the on-boarding process, the employee is familiarized with the expectations and the scheduling of the upcoming events. Lastly, the company assigns every new employee with a mentor who will aid them to settle into the organization and their new positions as well as s then up to focus on achieving the set goal.

Budget

Packing List for Campers

At Next Level Basketball Club, there is some equipment that campers are offered with, courtesy of the management, but there several things which every camper should have traveling towel. Being a persona tool, campers are required to have at least two.

Electrical Adapters

Next Level Basketball Club allows its campers to come with technological gadgets such as laptops, tablets, and phones. Having these tools requires one to have a charging adapter.

Toothbrush/Toothpaste/Soap

The sports camp advocates for personal hygiene as a method of promoting one’s health and reducing the risk of transmitting communicable ailments to other campers. With this, every camper is advised to carry a toothpaste, toothbrush, and soap.

Cash and Credit Cards

At Next Level Basketball Club there are a variety of products and services which campers will only access after paying. With hard cash or viable credit cards, campers can purchase certain goods from the cafeteria.

First Aid Kit

Despite providing medical service to campers need to carry their first aid kits. These tools come in handy when campers are out of the camp training or strolling. In certain cases, campers get injured when they are out of the camp. With a first aid kit at hand, the injured campers could be given

Sport Equipment

Since most of the time campers will be training, they must carry extra sports gear.

Books and Magazines

Carrying a book to a sports camp may seem absurd. But if examined closely, they help an individual to grow intellectually. Most of the campers at Next Level Basketball Club carry sports relates books and magazines so that they can increase their knowledge in the area or subject they prefer. Reading books and magazines also help in reducing boredom.

Musical Instrument

The managers of the Next Level Basketball Club not only want to enhance the physical fitness of campers and teach them how to be professional sportsmen but also allow the development of one’s talents. In most cases, the camp tends to have campers who are talented in music and these campers would prefer playing their preferred instruments during leisure time. For those who are conversant with certain musical instruments, the management of the Next Level Basketball Club allows one to carry it. Besides, studies have proved that playing musical instruments improves the cognitive development of individuals and act as a source of entertainment to the audience.

Board and Video games

Since the campers at Next Level Basketball Club are between the ages of 8-16, a majority of them either like playing board or computer games. The management of the camp allows campers to carry these gadgets as it not only reduces boredom but also establishes socialization cues among campers when they are playing together.

Handling Medical Issues

Promoting the health of the Campers is one of the Next Level Basketball Club’s objectives. Usually, the main problems that affect the health of campers are injury, flu, and gastrointestinal diseases (Monk & Deutsch, 2016). The following is a procedure that the medical personnel at the campuses to identify an ailment outbreak or injury and limit their impact

Identification

The medical personnel usually do screening to staff and all new campers as soon as they arrive, to determine the prevalence of an illness or occurrence of an injury. In case a camper or staff has a history with a certain disease, he or she is kept under constant watch in that if the ailment manifests itself he or she is taken into isolation. As for the injury, the medical team evaluates the cause of the problem and then sets to establish treatment measures to avoid the severity of the injury.

Prevention and Control

The best method of mitigating illnesses or injuries is establishing preventative measures. These control procedures are stipulated in the camp rue. The first factor that campers should consider is maintaining personal hygiene. The next step is housekeeping. This is done through cleaning and disinfecting washrooms, sports equipment, surface, etc. The other procedure is treating water that will be used by campers for drinking, cleaning, and washing. Lastly, all matters related to food hygiene are observed.

Restrictions and Exclusions

In case a camper or staff gets injures or falls sick, isolation becomes the immediate step to consider. This process is effective as it helps in preventing the spread of the ailment of further injury. If the case is considered unmanageable, the camper or staff is sent home to seek proficient medical attention.

Reporting and Notification

The medical team at the camp always notifies the local health department of a suspected illness or injury and is cases. The parents of the campers are also brought up to speed and are directed on the measures that will be taken to mitigate the issue.

Camp Menu

Managing Food Allergies

Food allergies are a common phenomenon in sports camps. For this, Next Level Basketball Club has implemented some strategies to mitigate these issues. Firstly, the camp takes a record of campers with food allergies and put them on a different diet (Rotter & Pistiner, 2018). Secondly, there is a nurse on standby who is ready to attend to these emergencies. Thirdly is notifying the local medical institutions on probable causes.

Signing up for the Camp

The process of signing up for the camp is easy and it can be done in two ways. Firstly, an interested applicant could visit the main office of Next Level Basketball Club at Hoop summer camp, New Jersey. At the receptionist, the applicant will pick a form and fill it then submit it and await a response within the next 72 hours. The other method is through visiting the company’s website and filling an online form. After submitting it, the applicant will receive a response after the next 72 hours.