Adopting triple bottom line (TBL) as a business model

Your task is to draft an executive summary on why TBL is being adopted by companies as an ethical framework—a way of assuring sustainable and ethical commitments to CSR initiatives.
Address the following criteria in the executive summary:
• Identify the advantages and disadvantages of adopting the TBL model.
o Summarize what a company may gain from adopting the TBL model.
• Analyze how a balanced scorecard can assist a company in measuring its TBL performance.