by Belinder | Mar 30, 2023 | Marketing
One of the most important elements in a business plan is the market analysis. A market analysis is a qualitative and quantitative assessment of a market. It includes data collection and estimation in reference to the market size and value, characteristics of the...
by Belinder | Mar 28, 2023 | Marketing
There are very few industries that have the unique economic factor in which the majority of its revenue does not come directly from the customer, but from a third party. This unique economic factor is usually referred to as a private health care insurance company....
by Belinder | Mar 28, 2023 | Marketing
Impressed with your executive summary from last week, the chief executive officer (CEO) for New City Home Care would like you to market the company across the region. The goal is to build a stronger relationship with physicians, engage in telemedicine, and...
by Brian Leakey | Mar 28, 2023 | Marketing
Describe the role government should play in correcting for market failures. Make sure to apply Saint Leo’s Core Values to your analysis, remembering that responsible stewardship calls on us to be ‘resourceful’. You should cite specific examples and applications, and...
by Brian Leakey | Mar 28, 2023 | Marketing
write the marketing issues in our markets after researching the article or news item (within the past year) on marketing.
by Brian Leakey | Mar 26, 2023 | Marketing
READ: David Morse’s, “The 8 Make or Break Rules of Multicultural Marketing.”Links to an external site. TO DO: Using David Morse’s eight “make or break” rules for marketers, choose two rules and find existing or recent advertising...